To Balm or not to balm.....

In case you hadn’t noticed lately, beards are in. But those big, full fields of face follicles don’t happen overnight. It takes some TLC to grow and maintain a strong and healthy beard.
Beard balm is a styling and shaping aid as well as a leave in beard conditioner that moisturizes, conditions, softens and helps style your beard. Most beard balms contain shea butter for softening and moisturizing, sweet almond oil for conditioning and booting growth, and a protectant (such as beeswax) for sealing in moisture. A good beard balm should moisturize your facial hair, provide hold for styling and make your beard look thicker. (please avoid using synthetic sealants like petroleum jelly. These may irritate your skin and damage your facial hair). a beard balm that contains all natural sealants like shea butter, beeswax or lanolin. These ingredients are natural, help your beard look thicker and are less likely to irritate your skin.
Good beard balms are often scented with blends of natural essential oils and fragrance oils instead of synthetics. Synthetic fragrance oils often contain toxic chemicals which can irritate your skin and alcohol that can leave your beard more dry and brittle in the end.
If you have a patchy or thin beard, consider using a beard balm with shea butter, as shea is especially good at making facial hair appear thicker. In addition to all natural sealants, make sure your beard balm contains all natural moisturizers like jojoba or argan oil. Without the moisturizers, the sealants will just seal in dryness, making your beard brittle and prone to breakage. A quality beard balm containing all natural moisturizers and sealants will moisturize, condition and provide hold for shaping and styling as well as make your beard look thicker. If you are looking for an all-in-one leave in beard conditioner and styling aid that is easy to use, all natural beard balm is for you. If applied correctly and regularly, beard balm will keep your beard healthy, strong and shiny and help you grow that long full beard you’ve been working toward.
HOW TO USE BEARD BALM
It is recommended to apply beard balm after washing and drying your beard.
Beard balm is a great all-in-one beard moisturizer, conditioner and styling aid that is especially helpful for people who want their beards to look thicker. Scrape out a dime sized amount of balm and rub between your palms. Run your fingers through your facial hair, starting from the neck and working up, making sure to rub balm into the skin where your beard grows. This will help nourish facial hair at the roots. Reverse and run your fingers through your beard in a downward motion from top to bottom, spreading the balm down the hair follicles. Don’t forget your moustache and the hair around your mouth. All natural beard balms containing shea butter and beeswax can be left in until you wash your beard.